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Six Ways of Using Telemarketing to Invigorate Your Small Business Discuss telemarketing to many business owners and you are likely to see worry, doubt and panic. Many people mix up telemarketing with telesales. Telesales is associated with the cold-calling, pressure tactics used by some companies to sell anything from timeshare holidays to... (click here to read more) Effective Direct Mail Campaigns It is not that difficult to have an effective direct mail campaign that draws in customers both new and old. It only takes a little bit of work to create an effective system for your company. The first and most important concept to make sure to take care of when having a direct mail... (click here to read more) Scary How These "Friendly" Words Sabotage Cold Calls When we were kids, most of us had some adult teach us to greet people with a “Hello” or “Good Morning”, to say, “Please” and “Thank you”, and to ask permission of adults before going out to play with the neighborhood kids. Flash forward a couple of decades... (click here to read more)
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